Wieden+Kennedy Shanghai Makes Ian Toombs ECD Following Two-Year Sabbatical


Wieden+Kennedy Shanghai has named Ian Toombs its new executive creative director, following the departure of Yang Yeo.

Coming off a two-year sabbatical, Toombs previously worked at design shops including Pentagram, Interbrand and Wolff Olins.

Toombs joined Anomaly in New York as art director in 2006, eventually becoming ECD and head of design of its New York office where he helped grow the creative department from five to more than 50 creatives. He worked as lead with clients such as Converse during his tenure.

“I’m adventurous by nature, so the opportunity to lead the office of such a great creative agency in one of Asia’s most dynamic cities is a dream job for me,” Toombs said. “I’m looking forward to fully immersing myself in China’s vibrant and unique landscape of creativity and culture.” Yeo’s next move is unknown at this time.

Toombs will work alongside Wieden+Kennedy Shanghai managing director Bryan Tilson.

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