Hilarious Campaign Aimed at Koreans Struggling with English Abroad


As more and more Koreans travel abroad, the need to speak English has become a must to navigate even the most basic travel needs. The Seoul-based Dolphiners agency has created a clever new campaign for Auction X Speaking Max, that features two Korean businessmen getting into amusing predicaments due to their lack of English skills.

The ads star actors Lee Seo-jin and Yoo Byung-jae, with Yoo serving as the main character, paralyzed with anguish when confronted with English-only situations –which end up putting the two in less than ideal situations.

Yoo’s expressions are not only humorous, they also arouse sympathy as many non-English speakers could easily face these kinds of situations and often do.


Trying to rent a car and ending up on a couple of asses.

Ending up in North Korea

The last thing you want to happen on your trip.


Other recent work

The Dolphiners agency is known for producing some very funny work. Here is another hilarious spot produced last year for Speaking Max showing Santa getting arrested because no one can understand what he is saying. (It features some of the others spots plus some extras)

The agency also filmed this very funny spot for Canon that we wrote about last year.

What do you think?

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