Sunday, March 26, 2017

Vietnam Firms Suspend YouTube Ads in Campaign Against Online Dissent

Some of Vietnam's biggest firms have suspended YouTube advertising as the communist country steps up a campaign against online dissent.

Vinasoy Vietnam Appoints The Purpose Group to Handle Communications and Branding

Vinasoy Vietnam has appointed The Purpose Group to handle the company's portfolio of brands including Vinasoy, Fami and Soymen.

Pocari Sweat Vietnam Appoints RED2 Digital as Agency of Record in Vietnam

Pocari Sweat, which is produced by Otsuka Thang Nutrition, first entered Vietnam in 2012 and has since that time seen its market share rise to No.2

U.S. Copyright Infringement Priority List calls out China, Taiwan, India, and Vietnam

China, Taiwan, India, and Vietnam have been put up as candidates for placement on the United States copyright infringement priority watchlist.

The 10 Most Popular Ads in Vietnam for Tết 2017

Here's the top 10 ads on YouTube in Vietnam that resonated most with audiences across the country during Tết 2017.

KFC Uses K-Pop Style Girl Group to Promote Bulgogi Chicken in Vietnam via JWT

KFC in Vietnam has launched a new spot as part of the brand's World Taste Tour. Created by JWT Vietnam.

TBWAGroup Vietnam Promotes Tan Nguyen to Managing Director, Makes other Senior Moves

TBWA\Group in Vietnam promoted Tan "Sunshine" Nguyen to Managing Director from her previous position as Digital Lead and Chief Marketing Officer, while also promoting Tom Guerin to President TBWA\Group Vietnam.

Coke Awards Ki Saigon Creative Duties for Beverage Brands in Vietnam

The first of many, Coca-Cola Tet 2017 campaign is near completion. The agency has brought to life a new positioning and re-invented the iconic Coca-Cola festival packaging for this campaign. The multi-media campaign is slated to hit the market in a few days.

Jeroen Fermie Appointed GM MSLGROUP in Vietnam

Publicis One network's MSLGROUP has named Jeroen Fermie as GM of MSLGROUP Vietnam. Fermie, tasked with running day-to-day operations of a staff of more than 40. Fermie will direct MSLGROUP Vietnam's collaboration with the other Publicis One agencies in Vietnam.

Vietnam’s 333 Beer and Dentsu Create Three Hundred Thirty-Three Beats of Love

Vietnam's biggest beer brand, 333, pronounced in Vietnamese "Ba Ba Ba", has a new campaign aimed at younger drinkers. It's the standard scripting: hero guy and a girl miss each other. Will fate bring them back together?


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