TBWA\Singapore created the 'Unlimited Joy' campaign with a cool little 45-second film for the launch Standard Chartered's new Unlimited Cashback Credit Card.
Bawah, one of the region's most anticipated new hospitality brands, has been assigned branding and advertising duties to Dragon Rouge Singapore.
The new mascot for Yale-NUS, College, Singapore's first liberal arts college, is the rare blue-eared kingfisher.
J. Walter Thompson has appointed Ida Siow in the dual roles of Head of Planning for Southeast Asia, and head of planning for Singapore.
"Jing Hua is a brand unlike other players in Singapore that are providing similar dishes like Xiao Long Bao. There is authenticity in our approach to food and this has been a reason why we remain a favourite for Singaporeans and tourists alike. With BRCKTS, we seek to push the brand ahead in Singapore and beyond," said Ho Soo Kian, COO at Jing Hua Xiao Chi.
IPG Mediabrands Singapore has appointed Naomi Michael as Head of Marketing and Communications Asia-Pacific.
Earlier in March McDonald’s rolled out two Korean-style burgers and an almost inevitable pairing of kimchi and fries. Yes – kimchi and fries.
Moove Media and Puma lined up a section of a wall in the Bugis MRT station of Downtown Line (DTL) with 2,000 stickers, cleverly placed in such a way that the "Puma" logo is formed.
It's a self-recording of Tan and her daughter that was posted on Facebook. It's titled "Please watch and buy my girl."
Singapore Airlines subsidiary SilkAir has appointed Young & Rubicam as its creative partner while handing PR duties to Burson-Marsteller. The agencies had pitched together as a consortium to win the SilkAir account.