To bring the sheer range of the McCafé premium offerings to life, McDonald's India has rolled out a thematic, digital-led campaign 'There's A McCafé For That'
Leo Burnett India has strengthened the senior leadership in its North operations. The agency has appointed Saraswathi Laxman and Gaurav Dudeja as Executive Vice Presidents.
The Man Behind ‘This Bloody Line’ – Partition of British India Explored by Incredibly Powerful Short Film
Today is the 70th anniversary of the partition of British India, and the creation of India and Pakistan as two independent countries.
To mark the 70th Independence Day of India, One India Foundation Centre for Design & Innovation created a powerful and moving song called Vande Mataram - a prayer for the nation.
The Indian advertising and marketing industry has been witnessing some high decibel moves over the past few months. News of agencies firming up their leadership teams, to that of prominent names making an exit, have been constantly doing the rounds in the media.
The Indian woman of today are increasingly the portrait of a dominant and authoritative persona around her peers and surroundings --a welcome change in a country that has long dealt with divisive gender issues.
One of the most common problems Mumbaikars face on the roads, especially during the monsoon season is potholes
Suzuki Motorcycle India Private Limited, a subsidiary of two-wheeler manufacturer, Suzuki Motor Corporation, Japan, has announced new partners for the various communication purposes of the company.
Mattress brand, Duroflex, has rolled out a 360-degree campaign in India to announce the launch of its latest range - Energise. The Energise range of mattresses has been developed specifically for people who lead an active lifestyle.
Tata Steel re-affirms its entry into the home solutions market by launching the new product line, Pravesh - steel doors with wooden finish, as a part of its growth strategy in the B2C segment.