"Femininity is viewed as a weakness, but this vulnerability can be leveraged, trapping men to treat women with care. Many such insights may be applied to the work in order to resonate with women."
It’s been six years since Woon Hoh moved to Bangkok as Chief Creative Officer of Hakuhodo Asia Pacific, where he’s on a mission to raise the standards of the network’s regional offices to be on par with Hakuhodo Tokyo.
Singapore designer, Pann Lim, has been named to ADFEST 2017’s panel of Jury Presidents, overseeing the Design Lotus and Print Craft Lotus categories. Lim is the Co-Founder and Creative Director of Kinetic Singapore, K+, Holycrap.sg and Rubbish Famzine.
As Managing Director and Executive Producer at FINCH, Esse is one of the region’s best-known EPs, overseeing FINCH productions in New Zealand and Australia.
Phuket Hotels Association has unveiled a new take on “Brand Phuket” with an updated brand identity
AdFest has announced that Victor Manggunio, Chief Creative Officer of Leo Burnett China will join the festival as Jury President, Media Lotus & Effective Lotus.
Scotch Industrial has appointed PHD Thailand to handle the media brief for its portfolio of health drinks. The win concludes a five-way pitch that saw Dentsu, GroupM, Starcom and Carat go head to head.