Monday, February 20, 2017
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East Asia

Covering the News, Creative Work, Profiles and Insight for businesses and organizations across the East Asia Region.

Samsung’s Corporate Reputation in America Plunges to 49th According to Harris Poll

Samsung's corporate reputation has plunged in the eyes of American consumers according to an annual survey by Harris Poll.

Leaked Footage Purportedly Shows Kim Jong Nam’s Assassination in Airport

Dramatic footage has been leaked to a Japanese TV show that purportedly shows how the North Korea female hit squad assassinated Kim Jong-nam at the Kuala Lumpur International Airport.

U.S. Copyright Infringement Priority List calls out China, Taiwan, India, and Vietnam

China, Taiwan, India, and Vietnam have been put up as candidates for placement on the United States copyright infringement priority watchlist.

SoupDaren Peels Back the Flavor for Print Campaign in China via McGarryBowen

mcgarrybown, Shanghai has created a new print campaign for SoupDaren Cup Noodles, with the tagline "Authentic taste" that takes aim at that perception. You can almost smell the flavorful steam rising up from the peeled back pot lid.

Dick the Dog Fronts MTV’s New Safe Sex Campaign -Via Ogilvy & Mather Hong Kong

A playful safe sex campaign featuring Dick the Dog. The 90-second spot revolves around the dog's owner, who struggles to control Dick's love of holes all around the city.

Sonic Sweetener? Interesting Campaign in Chinese Cafe to Reduce Sugar Consumption

Trying to cut down on your sugar? Perhaps new tech from Scientists at Oxford University studying whether the sound of different types of music affects the way food tastes have a possible solution.

J. Walter Thompson Appoints Janet Dai Managing Director of Beijing

J. Walter Thompson China appointed Janet Dai, as Managing Director of the network’s Beijing agency effective March 8. Dai succeeds previous MD, Jeffrey Yu.

Hilarious Campaign Aimed at Koreans Struggling with English Abroad

Yoo's expressions are not only humorous, they also arouse sympathy as many non-English speakers could easily face these kinds of situations and often do.

Samsung Head Arrested on Accusations of Bribery, Embezzlement, Perjury and Others

The head of the Samsung Group chief Jay Y. Lee was arrested by South Korean court on Friday over accusations of bribery, embezzlement, perjury and other charges.

China Finally Gives Trump 10-Year Trademark on his Name After Long Fight

The sudden turn in Trump's favor comes as somewhat of a surprise win for the U.S. president after a decade of failing to secure the rights to use his name from a man named Dong Wei who already owned it.


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